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Audacious & Delicious

Brand Identity for Superyou
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Founded by Nikunj Biyani & Ranveer Singh, SUPERYOU is on a mission—to make protein simple and inspire people to live their best life. Codesign created a big, bold brand identity that celebrates the audacious desire to live without barriers and carries the ‘super’ energy across the entire brand world. With a playful & approachable take on the protein segment, the identity system is designed to stand out in both online & offline retail, with its unapologetic energy.

Detailed case-study coming soon!


Scope: Brand Identity Design, including Packaging Identity, Photography & Iconography Styling.

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Image credits: Product & Founder Photography by Superyou.